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B2B Marketing Portfolio

Digital Marketing for B2B Companies

B2B buyers do 70% of their research before ever contacting a vendor. If your company does not show up in those searches, you are not in the running.

18 projects

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Featured B2B Companies Project

WCG CPAs & Advisors office building in Colorado Springs with Pikes Peak in the background
Professional ServicesConsulting Web DesignSEO

How a CPA Firm Captured 991 Top-3 Google Rankings and 175 AI Overview Citations

Strategic website redesign and content architecture helped an established Colorado Springs CPA firm dominate both traditional search and AI-powered results, with 991 keywords in the top 3 and 175 AI Overview citations.

Result
991 keywords in top 3, 175 AI Overview citations
991
Top 3 Rankings
2,063
Page 1 Rankings
175
AI Citations
View Case Study

Why This Matters

B2B marketing is a long game. Your buyers are researching options for weeks or months before making a decision. They read whitepapers, compare vendors, and check references. A B2B website needs to educate, build credibility, and capture leads across that entire journey. Generic marketing ignores all of that.

B2B Companies Case Studies

18 in-depth projects with real results.

Common Challenges for B2B Companies

These are the problems I solve.

Long sales cycles with no content support

Prospects research for months. Without content that nurtures them through each stage, competitors who publish more win the shortlist.

Website that looks like a brochure

A B2B website needs to do the heavy lifting of your sales team: explain complex offerings, answer objections, and capture qualified leads.

Invisible in search

B2B buyers complete 70% of their research online. If your company does not appear in those searches, you are not even in consideration.

B2B Companies FAQs

Common questions answered.

B2B marketing targets longer decision cycles, multiple stakeholders, and higher contract values. Content needs to educate and build trust over time, not just drive impulse purchases.

SEO and content marketing are the foundation. B2B buyers search online before reaching out to anyone. A strong website that ranks for industry terms and converts visitors into leads is the highest-ROI investment.

Most B2B SEO campaigns show measurable ranking improvements within 3-6 months. Lead generation follows as rankings climb. The compounding effect means months 6-12 typically deliver the strongest returns.

FAQ illustration

Related Articles

Insights for b2b companies.

SEO for Beginners: Where to Start When You Know Nothing
seo

SEO for Beginners: Where to Start When You Know Nothing

Starting from zero with SEO is overwhelming. There are hundreds of guides, tools, and opinions. Here is the actual order that works, from a 15-year practitioner who has helped businesses go from invisible to page one.

9 min read
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Also See: Market Type

B2C

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