What is Review Response?
TL;DR
Replying to customer reviews on Google Business Profile and other platforms. Respond to every review, positive ones with appreciation, negative ones professionally and constructively. Review responses show potential customers you care and give you a chance to address concerns publicly. Part of comprehensive Review Management.
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Frequently Asked Questions About Review Response
How quickly should I respond to reviews?
Within 24-48 hours is ideal. Quick responses show you're engaged and attentive. Negative reviews especially need fast responses, the longer they sit unanswered, the worse they look to potential customers reading them.
How should I respond to negative reviews?
Stay professional, acknowledge the concern, take responsibility where appropriate, offer to resolve offline ('please call us at...'). Don't argue or get defensive. Future customers are reading how you handle complaints.
Should I respond to positive reviews too?
Yes, a quick thank you shows appreciation and encourages more reviews. Personalize when possible ('We're glad you loved the custom cabinetry!'). It doesn't need to be long; genuine appreciation is enough.
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