Local SEO

Local SEO is where the money is for most small businesses. When someone searches "plumber near me" or "best dentist in Denver," you either show up or you don't. There's no middle ground.

I write about the specific tactics that get local businesses found: Google Business Profile optimization, local citations, review strategy, and the technical details that most agencies skip. Everything here comes from work I've done for real businesses in real markets.

If your customers are local, these articles are for you. No fluff, just the playbook I use every day.